The Hanoitimes - The Japan National Tourism Organisation (JNTO) launched a representative office in Hanoi on March 28 as part of the two countries’ effort to promote bilateral tourism cooperation.
Speaking at the opening ceremony, Deputy Director General of Japan National Tourism Organisation Yasuto Kawarabayashi said that in 2016, as many as 233,000 Vietnamese holidaymakers travelled to Japan, a year-on-year increase of 26 percent.
Through the representative office, JNTO will further boost the provision of tourist information via the website, thus attracting more visitors from Vietnam's large cities to Japan, he noted.
Deputy Director General of Japan National Tourism Organisation Yasuto Kawarabayashi speaks at the ceremony. Photo by Hong Hanh.
The organisation plans to launch dozens of tours to Japan so that Vietnamese travellers can experience different cultural aspects of Japan like cuisine, cherry blossom and festivals, he added.
JNTO Representative Office is located at Room 409, Corner Stone Building, No.16 Phan Chu Trinh, Hoan Kiem district, Hanoi.
Takahashi Ayumi is head of the JNTO representative office in Vietnam which will carry out a tourism stimulus policy to promote Vietnamese tourists to travel to Japan as well as assisting Vietnamese travel companies in organising tours to Japan.
The office will undertake surveys, analyze tourism market in Japan, and assist Vietnamese travel companies in planning and selling tours to the country.
It also provide information to the tourism industry and consumers and support for the implementation of international tourism conferences.
During the opening ceremony, the Vietnam National Administration of Tourism (VNAT) and the JNTO inked a Memorandum of Understanding to enhance destination promotion and visitor exchange; and share experience and information on areas of mutual interest.
The two agencies will participate in fairs, exhibitions, seminars and international conferences on tourism held in Vietnam or Japan; facilitate the organization of FAM delegations and delegations surveying tourism products in each country;
The two sides will encourage and suppor cooperation activities between tour operators, airlines and local administrations of the two countries; share experiences, good points on tourism promotion and tourism development policy.
Addressing the event, VNAT Director Nguyen Van Tuan gave attendees an overview of development in Vietnam-Japan tourism cooperation from 2010 to 2016.
Vietnam recorded an average growth rate of 9 percent annually in the number of Japanese tourist arrivals over the past 6 years. In 2016, the country welcomed approximately 740,000 visitors from Japan, up 10 percent from a year earlier, the diretor said.
VNAT Director Nguyen Van Tuan makes a speech at the opening ceremony. Photo by Hong Hanh.
He noted the opening of the JNTO representative office in Vietnam is expected to boost the tours between the two countries.
In 2016, over 230,000 Vietnamese visitors came to Japan and more than 700,000 visitors from Japan to Vietnam.
"The signing of the memorandum of understanding between the VNAT and JNTO shows that the Vietnam-Japan tourism exchange has been increasingly expanded. With the efforts made by travel community of the two countries, the number of visitors between Vietnam and Japan will increase sharply in the future", said Director Tuan.
Translated by Nguyen Phuong
Source: Hong Hanh-kinhtedothi.vn